You hear it al the time if you have been involved or are involved
in the home business or internet business industry:
"You need a system to succeed."
I like to take this a step further. You not only need a "system",
but in order to get the most out of your home business opportunity,
you need to have an Automated System. To take that even one
step further, your Automated System must hit your prospects
from every angle in order to achieve the highest levels of
prosperity.
Here are four techniques that if used on all of your prospects
will increase your earnings with any home or internet business
opportunity.
Step: Create a "capture" or "squeeze"
page.
Even if you have no idea what this is, you have almost certainly
seen a capture page and even been "captured by one.
A capture page is simply a page that is set up to give some
brief information about a product or service, but then requires
the prospect to enter their info to get the full details.
It is often a teaser or hyped up page to get the prospect
to want to know more. The most effective capture pages touch
on the prospects personal or financial needs compelling
them to find out more by filling in their information. Once
they do, you own their information for life and can continue
to follow up with them or contact them about other offers
of services you have no, or develop in the future. Capture
pages are a must to start building your list that you will
be able to promote any product or service. A great program
that allows even the most novice person to create capture
pages in minutes is Lead Page Generator.
Special note: Never Lose Your List of Captured Names,
Addresses, Emails, Etc.
Those that are highly successful in any home business or
internet opportunity have a list of thousands that they
have built over the years. Any time they have a new product,
service or opportunity to promote they send it out to their
list first. This gives you a big head start and if your
products, services and opportunities have been successful
in the past, your list will follow you everywhere.
This all leads into the second technique to creating a totally
automated system, email auto responders.
Step: Follow up with prospects via email
This is the easiest and most recognizable form of follow
up. When creating a capture page, all you have to do is
tie the information form into an auto responder. This can
be done very easily using services such as aweber. Now,
when a prospect fills in their information, you not only
get to keep their information for your list, but now you
can follow up with them daily, weekly, monthly without having
to lift a finger. Of course, you have to write your email
follow up messages ahead of time, but once you have them
completed, you are following up with your prospects over
and over while doing no additional work.
While email is a nice tool to make your system automated,
it is far too often the only tool people use. This is a
huge mistake. Fact is, that email follow up and marketing
is becoming far less effective due to spam laws and people
filtering their email accounts.
In order to reach as many people as possible, you need to
come at them from different angles.
Step: Follow up with a voice broadcasting system
Voice broadcasting gives you yet another method of following
up with prospects. It is an awesome tool and as of late
has been sort of the "new email." Because email
is getting caught by filters and spam control features,
it is necessary to try and reach prospects using other methods.
Outside of email, voice broadcasting is the easiest and
least expensive means of following up. In addition, voice
broadcasting can keep your system totally automated. You
can record a simple message or series of messages, collect
the prospects phone number on your capture page and then
simply set up your voice broadcasting software to call them
once, weekly, monthly or whatever you choose. There are
lots of services to use out there. Goldcalling, voiceshot,
probuilderplus, and protus are just a few.
Step: Postcard follow up
Direct mail is by far the most forgotten means of follow
up, but often the most effective. Postcards are a terrific
way to make sure that your prospects hear form you. By simply
collecting their mailing info on your capture page, you
have set yourself up to use an incredible tool that will
definitely help increase your sales and income.
There are a couple of services that allow you to set up
a direct mail campaign to work just like an email auto responder.
The best service in my opinion is PostCardAutoresponder.com.
You can input a prospects mailing address and set up a campaign
that will send them a postcard once, twice, weekly, monthly,
or whatever you choose. Just set it up once and forget it.
You can contact a prospect for an entire year on autopilot
. You can even create custom postcards for any business
, service or opportunity.
If you use that simple 4 step plan to create an automated
system for your business, you will definitely increase sales
and income. Plus, you will not only have an automated system
that works for you while you are doing the things you enjoy,
but it will be one that contacts prospects from every angle
so they are sure to get your message early and often. Remember,
it is not always enough just to have a system. You need to
have an automated system that you can plug each prospect into
that will run itself while you focus on building your business.
Nick Bramble - Article may be reprinted if left
as is, including all text and links. Learn more about how
to run your home business using a 100% automated
system. http://www.myautomatedwealth.com
