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What is the Right Home Business for You?
by Leslie Truex
More Home Business / Other Business Opportunities Articles

Published on this site: June 30th, 2009 - See
more articles from this month

Early in my work-at-home career, I started several home
businesses, most of which could have been successful, but they
weren't because they were the wrong home business for me. In my
years of helping others find success in working at home, I've
had people tell me they've had the same experience. Some
businesses just weren't for them. While there can be some
benefits to trial and error in staring a home business, it also
wastes time. It's much easier to do a little research and
evaluation to make sure you're picking the right home business
for you. To do that you need to:
- Determine if you're knowledgeable about the product or
service: While you don't have to know every little detail, you
should have a cursory knowledge of the business you want to
start. How can you expect to market your business and provide
quality service if you don't know what it is you're selling?
- Decide if you're interested in the product or service: Just
because you have a knowledge, doesn't mean you have an interest.
You may know about gardening, but if you don't like gardening,
it won't make a successful business. Some people choose home
business options based on what they think will be the easiest and
most profitable, but again, if you're not into the product or
service, then it will become a tedious chore to turn it into a
business. Starting a home business takes time and work so you
might as well choose something that peaks your interest.
- Research to make sure it's a viable business option: Is there
a market for your product or service and do you know where they
hang out so you can market to them? Will the market pay enough to
make it worth your while? If no one is buying what you got, you
won't have a business.
- Be willing to do what it takes: Sometimes people tell me a
business isn't for them, not because the product or service
isn't a match, but because the work required to build the
business isn't a match. Despite what the scammer and schemers
say, you can't sign up and get profits on autopilot. You have to
work. You have to learn about building a business and marketing
or hire someone who knows about it. You need to work on your
business daily, even the stuff that isn't fun (or hire someone
to do the un-fun stuff). You'll need to learn new things and
step out of your comfort zone. So before you get started,
evaluate all the tasks that are required to succeed, and
determine whether or not you're willing to follow through on
them.
- Make a commitment for the long haul: It's unlikely you'll be
making a living let alone a million dollars next month in a
business start-up. Most experts say it can take six months to two
years to build a profitable business. The results rest almost
entirely on you and your commitment to your business. That means
not quitting when you get discouraged or hit a bump in the road
(which you will). It means being smart about how you invest your
time and money. It means treating your business like the asset it
is.
Starting a business is one of the fastest and most profitable
ways to earn an income from home. But it's not something you can
simply jump into based on ease and income potential. While there
are many reasons for home business failure, in my experience
it's often because people choose the wrong business for the
wrong reasons, and don't do what it takes. Before investing
time and money in an opportunity that sounds good, research and
evaluate whether or not it's really the best option for you.

Leslie Truex is the author of The Work-At-Home
Success Bible (2009 Adams Media). She has been telecommuting and
running home businesses for over 15 years and helping others to
work at home since 1998. Get work-at-home jobs and other
resources with her free newsletter at
http://www.WorkAtHomeSuccess.com.


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