Anyone who has ever thought of having their own business –
whether it is from home or an office downtown – has probably
sought the help of marketing software or companies. MLM
marketing, or Multi Level Marketing, is a combination of direct
marketing and franchise; now it is often called network
marketing and yes, it is similar to the calling network you get
from your cell phone company. Others have called it a pyramid
market, where you start with your company owner on top then it
literally scales down… the president calls two people, those two
call two each and so on. The question is: if your business is
selling the MLM network software, how do you (or should you) go
about marketing that?
There are many different venues in which to advertise your MLM
network software, but you have to utilize the one that will
bring you the most business and is the most relevant to your
area. You don't want to erect street side signs in a very rural
area; this is where you'd want the internet or phone book
advertisements. In a highly populated city you might want to use
fliers or the reciprocal services of other companies.
The internet is going to be the first thing you look into. This
is your most comprehensive way to reach hundreds of millions of
customers who are interested in starting their own businesses.
It's simple, really and there are many different avenues to take
when using the internet as a marketing tool. First off, you can
do banners – you know the ones that are sprawled across the top
of a webpage that makes the page itself take forever to load.
They work well when they're animated or flashy because they
really grab someone's attention. Something else to do is
purchase keywords from internet search engines. The more
keywords (or tags, depending on the engine) you have, the better
your chances will be of having your business being at the top of
the list. Another thing to do on the internet is take the emails
of existing customers and send out mass emails about your new
product or service.
Television works wonders as well and if you have enough money
put into it, you can choose the time slots in which you wish
your commercials to appear. Something else to consider is street
side signs, or fliers. Go to technology or computer sales stores
and give them your business cards and offer reciprocal services:
they advertise about your MLM marketing and you'll advertise
about their computer repair services. You can even take out an
ad in the phone book under computers or software or technology.
Another thing to think about is word of mouth. If you live in a
town that is not the size of New York City then this may work
really well for you – just have a friend start out telling
someone who needs your service and, if what you provide is a
good service, they'll tell their friends.
Dustin Heath Cannon: Of Next Level Enterprises, LLC
is a successful Internet marketer working with top leaders in
the home business and Internet marketing industry. For more
information on a great home business visit: http://www.homebusinessopportunitygroup.com/
