Spelling it correct the first time is what was drilled into
your head back in grade school. It went with coloring
inside the lines and lining up to go in or outside. Correct
spelling was emphasized through drills and spelling bees.
Correct grammar, spelling and controlled coloring were the
goals to reach when we were kids.
Words and language make the world go round. Spelling a word
incorrectly or using the wrong word can make or break a
negotiation or contract. It's a business commodity just
like chairs and furniture and is wielded effectively
through magazines, novels, books and newspapers. We are
manipulated by words through online and offline content.
What happens with all of the gaffs and mess-ups, when we
don't get it quite right? Where does it all go? Maybe if we
find the incorrectly spelled words, we'll also find the
home of lost luggage and socks. More than likely, it is
eradicated in the classroom, stomped into oblivion by book
and newspaper editors. What we receive is uniform
consistency, spelling it right is upheld, and life moves
on.
Here we are then in the 21st century amid technology and
texting, emails and instant chat rooms - a whole plethora
of technological invention where incorrect spelling is
becoming the informal norm. What's a businessperson who
speaks English to do?
Everybody is misspelling and texting. Even Grandma is
texting and misspelling. Does anybody care if you spell
stuff correctly anymore?
Your grade school teacher may be appalled, but there are
people who actually want you to mis-spell - in fact they're
betting a wad on you doing just that.
Savvy web entrepreneurs like Kevin Ham get excited when you
accidentally type in prpsi instead of pepsi. It's so easy
to do. The 'r' key is right next to the 'e' key on the
standard Qwerty keyboard and Vancouver resident has a
search engine listing where he gets paid every time you
click on one of his ads.
Do you have any idea how much money you can make from
living on the edge on the Internet waiting and hoping for
people to make spelling errors.
Business 2.0, June 2007 issue covered Ham's $300 million
dollar business that is comprised of mis-spelled domain
names that people type directly into their Internet browser
address windows.
Others have also bet the farm on your lousy typing and
spelling ability. Mark Schilling owns over 320,000 domain
names and is constantly increasing his portfolio from his
home in the Cayman Islands. He wants you to mess up. Yun
Ye, another misspelling guru recently sold his portfolio of
100,000 domain names for $164 million dollars.
In 2006 Ham worked a deal with the Cameroon government in
Africa. Why? Well, they have the cm extension for their
country. Do you have any idea how many people miss the 'o'
in com? Think of the money he will earn just because your
finger missed the 'o'. The possibilities are staggering.
Web surfers will make a mistake and end up on Cameroon
servers. The name is checked and if there's no one with
that domain name, it is redirected to agoga, which Ham owns
of course. He claims 8 million unique hits per month.
How does he make money?
Each of his pages are "parked" which means they're not real
sites. They simply have money-generating pay-per-click ad
links on them that relate to keywords used by searchers.
The visitor arrives, finds a page of links, clicks on one
and viola, Ham makes money.
Other ways that misspellings are used is to take popular
sites and figure out all the ways it can be misspelled,
register those pages and put pay per click links ont hose
sites or redirect those sites to your main site.
Think about it. Someone misspells a popular name and it is
redirected to your little site. Wouldn't you like your site
at the end of prpsi? Think of the number of hits you'd get,
just because somebody missed the 'e'. So, the next time
anyone tells you that you have misspelled something, just
tell them toe story about Kevin Ham and keep on typing. Try
spulling it wrong. It could make you a fortune.
Kevin Sinclair: His system for making profits
regardless of whether anyone joins your network marketing
business. http://net-mlm-profits.com/
