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The Secrets of Mlm they don't Want You to Ever
by Calvin Leonard |
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Published on this site: December 9th, 2006 - See more articles from this month
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The Secret to making money with any MLM business is to find
something you can get really passionate about.If you are
totally convinced that what you are doing is not only helping
you but helping hundreds or even thousands of others you will
never lose your passion for sharing it with everyone who you
have contact with.
There are a few vitally important things to consider before
plunging head on into any MLM or networking business.
I have a
crtiteria that should be used as a guide to all aspects of
viability,they are:
A Publically held company is always better as its much more
transparent and open,i.e you can go online and see the
companies figures and who is actually running it,they really
can't have anything to hide if anyone can get access to the
financials of the company. With Private companies you have no
idea how they or the management are performing, and most
importantly the compensation plan.Some are better than others
as some only reward those people who got in first and pay the
most to them. Other plans spread this out evenly across
thousands of people meaning you trully get paid what you are
worth. Put the effort and hard yards in and you'll get paid
that,do just a little and thats what you 'll get paid. not
much!!
The best example of scrutinising the compensation plan is this:
There is only ever so much money that can be paid out to
associates every week. If I were to ask you which of these is
better I'm sure you'd all respond the same way.Would you rather
have a 30% payout or a 70% payout? pretty easy answer right?
Wrong and this is where so many people get taken for a ride. Let
me explain here. Firstly if the company is paying 70% to its
associates its not going to be around for very long,industry
research has it that around 30-40% is the maximum a company can
pay out for any sustained period without going bankrupt or
having other financial challenges that threaten your income
stream. And as there are many example of companies that have
failed throughout the last 50 years these stats are very
important and relevant. So the next time someone says "you have
to join xyz company with me as we pay 70 % which is sooooo much
more than anyone else" you'll be able to tell them where to get
off.
Next is another overlooked piece of the puzzle. Lets say you find a company that is paying 40%, which is a good commission rate, are they paying millions every week to the top associates of the company or are they sharing that around to all ? This is another trap for young players. If the company is paying 80% of all commissions to the top 20% of associates there wont be many new people making pay checks when they get started. This creates a large casualty list and means that you need to work even harder to maintain your organisation as it grows. If the company is spreading that 80% across a larger pool of associates it allows new people to earn paychecks right out of the gate and keep them motivated longer. The rule of thumb here is that if an associate doesnt make a check in the first 2-3 months they will most likely lose motivation and interest and leave and there is statistics to prove this. I have infact seen this many times personally in my own business.
When researching a companies products dont use sales statistics
to try to prove whether a particular product is better than
another. A friend of mine tried to convince me that a certain
companies product was the best because it had $50US Billion
worth of sales per year and the second ranked company had only
$30 Billion. Sales figures are one thing but what does the
science tell us? This was a Nutritional Supplement product that
has been around for years and is a recognised brand . But is it
better that the rest just because of the sales figures? no.
Seek out non biased independant scientifically balanced
knowledge not just sales stats or any other fluff that people
use to tell you "ours is better".
Longevity is another important piece of the puzzle to. Never Ever Ever Ever jump into the latest start up craze company that just launched and everyone is saying "get in at the top or miss out". Most of this is just junk and lies. Look for a company with at least 5 years trading record ,look at the share price ,is it growing or declining ? Is it a field that is set to grow massively in the next ten years ? eg the health and wellness industry is set to explode due to baby oomers aging. History tells us that where ever this group of people have been as they age they have created a need for products and services. Dont join an mlm company that sells the rubix cube for example as that craze is over.
And finally dont forget to chose an industry or company with unique consumable products that people need.
If you joined a company selling laptops do you think you'd make
millions here? Probably not, and why? How often do you buy a
new laptop? probably every 3-4 years. Repeat sales are the
backbone to your success in any mlm company. If the product is
ordered on the first of every month over and over again you'll
be creating a lifetime of residual income in one of the most
exciting and changing industries in the world.Good luck and my
last tip.Once you have chosen your company. Never ever ever ever
ever quit , follow this and I guarantee 100% you will build a
successful business that will be around for years to come if
you duplicate that down through your organisation.
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Calvin Leonard - runs a successful network
marketing business .Teaching people from all walks of life how
to http://www.wealthsuccess.usana.com
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