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Manifesting Business or The Poor Houseby Susan James
Published on this site: October 19th, 2006 - See more articles from this month
Business is about revenue and income streams and how they are ful- filled or not. This of course applies to online and offline businesses. And we already know this, it's a fact, basic Business 101. The question is, how do we measure the success of our business? Do we measure it by the number of newsletter subscribers we have or the number of widgets we sell? Many people use in their ad campaigns numbers of memberships and numbers of widgets sold. But it comes down to, are we making the money we want to make to live the life we prefer? This is where we really have to get clear. We have to ask: What's my goal, a million subscribers or a business that I love that also fully supports my lifestyle. From an energetic point of view, those are completely different intentions. I don't know about you, but I get tons of newsletters that I never even read. And I even subscribed to them. And odds being what they are, I'm in the majority. Heck, there are people that probably don't read my stuff either. But guess what, that's not how I measure my success in my business. I measure my success by how my business supports me and the continuing direction it takes my lifestyle. I don't do what I do as a hobby. I made it a point early on to build a business that I love and that loves me back. One of the forms it loves me back, is in how it supports me. It's the Law of The Circle applied to The Art of Business. This goes for writers of books, consultant types, tire salesmen and the like. Too many of us have not gotten clear on what it really is that we want our business to be and do, and that lack of clarity costs us our life- styles and our peace of mind. Meaning, we're not having much fun on a consistent basis. And on top of that we are robbing Peter to pay Paul, and Peter is getting pissed. We do it energetically and we do it with our money. 1 million tires sold, New York Best Seller's list, and 1 million news- letter subscribers, does not a lifestyle make if you can't have the lifestyle you prefer. I know many who have toted large subscriber bases but can't seem to accrue any money to live as they want from it. The same goes for those who say they want their books to be at the top of best seller lists. They don't really know what that *means* in dollars and cents. And for those of us that sell tires, and we've sold a million of them, are we living the lifestyle we want? The new higher question to ask ourselves is not how many subs- cribers, or tires, it's how do I want my life to look? And then we shape our business with skills to bring us that life. We have to do it backwards from the way that we keep being told we have to do it. The only thing we really have to do is to ask ourselves how we want our lives to look, and then use a new energetic skill level to bring us that life. You Ready to do That Yet?
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