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Using Information Technology in Your Business
by Trevor Marshall
Published on this site: September 26th, 2006 - See
more articles from this month
Almost every business in the world nowadays makes use of a computer system
in one form or another. So, given that you are using a computer in your
business, you might want to ask yourself if you are getting the most out
of it.
- Make a Database of Products Also, Customers
Once your business grows to a certain size it doesn't make sense
to keep track of everyone you do business with on paper. You will want
to have a full database of customer names, contact details, addresses,
and a record of their transactions with you. A number of cheap softwares
are available that let you do just this, but it's also possible to make
your own database using open-source technologies like PHP and MySQL.
- Graph Sales also, Make Predictions
Once you have your data all sorted neatly, you can go a step further
and get your computer to produce charts, graphs, and even predict what
sales will be like in the months or years ahead. Using this data, you
can track what marketing campaigns work and that didn't work so well.
- Marketing Materials
You don't have to buy a top of the line graphic design package if
you don't want to. Various pieces of software allow you to do just one
thing, for example, create a business card design or a brochure. You
will still have to pay for good card stock if you are making business
cards, however.
- Sell Over the Internet
You can use computers to set up a website that has an online store.
You can also open a merchant account to use as part of your home business
over the phone or by post, with you simply entering the card numbers
and amounts into a website to process the payments.
- Back Up Records
Sometimes, the importance of backing things up can only come from
learning things the hard way. Regardless, if you are smart you will
have some kind of system-restore software installed on your computer.
Better yet, make a complete backup of your computer on an external hard
drive.
Trevor Marshall: For more great business related articles and resources
check out http://businessopportunityinsider.info
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