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The Holy Grail of Business Flow
by Mark Silver

Published on this site: August 24th, 2006 - See
more articles from this month

The Flow! the Flow! It's the Holy Grail for most entrepreneurs. 'How in
the heck can I live in the Flow?'
You know what I mean- that space where things just magically... flow...
from one thing to the next, there aren't any challenges or problems, and
life feels like a dream state, and you mysteriously end up holding the
winning lottery ticket.
I've heard from friends who are writing books, clients working on marketing,
class participants struggling with financial issues. "When does it
get easy? When do I get to the Flow?"
Fuhgeddaboutit. (Translation from US Atlantic seaboard dialect: Forget
about it.)
Whenever someone asks me about how to get to the Flow, I ask them what
they mean, even if I have a good idea of what they'll say:
"Well, you know. When I'm present in my physical body. Aware emotionally.
Connected spiritually. And things that I'm doing just happen, seemingly
effortlessly."
"Ahh...," I invariably respond, "You're talking about
enlightenment."
The Flow State is an Enlightened State.
It's a pretty heavy burden on yourself to try to reach an enlightened
state, just to get your marketing done. Then again, if you could, that
would be some wowee-zowee marketing, I'm sure.
Don't get me wrong- I don't think you need to drop your desire for Flow
into the dustbin. I just would ask you to be a little more compassionate
with yourself if you have a voice that tells you, "This -should-
be easier. I -should- be able to get into Flow."
The Spiritual Secret to Flow
Here it is. Ready? You might not like it. And, it might seem a little
esoteric. But, the enlightened state of Flow is actually complete ego
annihilation. Certain death for the 'self'. An absence of 'you' in the
large 'All that is.'
And that's not all.
The Second Spiritual Secret to Flow
You can't do it. The removal of the ego, aka 'spiritual suicide' (am
I scaring you... sorry. Just a little Sufi humor.) is not something that
is within the power of the self. The ego can't remove itself any more
than you can lift yourself up by your own bootstrap.
However, even if you can't schedule enlightened Flow before your next
deadline, there are some things that can make the going a little easier.
Some are understandings, some are actions. All are key to being a little
happier and productive when you arestruggling.
Keys to Faking the Flow
- Are you hearing voices?
When I wrote, '...if you have a voice that tells you...' a few paragraphs
ago, I wasn't kidding. We all have internal voices, and it doesn't mean
there's something wrong with us. A voice is just a thought in words
(as opposed to images or feelings.) "Ugh! You are so stupid."
is a voice you might have. "You'll never get this marketing done
in time." Is another one.
If you are feeling stuck, stop and identify the voices you are hearing.
Write them down. Draw cute little flowers around them. These are just
opinions that your mind has. Try this: take every opinion, and make
it a sincere question. "Will I get this marketing done on time?"
"Am I intelligent?" Making it a question takes away the certainty,
releases some pressure, and raises the possibility of many different
answers...
- Check Your Own Pulse
When I was a paramedic, our instructors told us: "When you
first walk onto a scene, and no matter what's going on- people screaming,
blood everywhere, whatever. First thing you do: take your own pulse."
When things seem stuck or crazy, and a deadline is looming up behind
you ready to nudge your rear fender, pull the emergency brake. Stop
everything, and check your own pulse. It's time for the Remembrance,
or other heart-centering exercise. This may look like 10 seconds of
breathing, 10 minutes of meditation or prayer, or even taking the whole
afternoon off. Whatever you need to gain a larger perspective and a
stronger heart connection.
- Yell for Help
Sometimes the question to ask isn't: "How do I get this done?"
Sometimes the question is: "What support do I need to get this
done?" That support could be external- a coach, a friend, a colleague,
your spouse.
Or the support could be internal. That place in your heart that is feeling
empty of love, depleted, needy. Taking the time to pray, meditate, whatever
you need to do to connect to your Source can fill that place. In these
times most often our instinctive prayer is: "Oh please, make this
easier." Instead, I recommend asking, "Oh please, help me
access more strength, more love, more support, because I need it, and
no matter what I do, I can't seem to manufacture it. Help me so I can
truly be of
service here."
These three steps may not put you completely in the Flow, but they will
help lighten your burden and ease the struggle.
Every time I get an email or comment in the blog from you all, I am so
touched. Time after time I am surprised and moved by the depth of your
love, sincerity, and desire to learn and make an impact with people. It
fills me with gratitude and appreciation.
My very best to you and your business,
Mark Silver

Mark Silver is the author of Unveiling the Heart of Your Business:
How Money, Marketing and Sales can Deepen Your Heart, Heal the World, and
Still Add to Your Bottom Line. He has helped hundreds of small business
owners around the globe succeed in business without losing their hearts.
Get three free chapters of the book online: http://www.heartofbusiness.com

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