Increase Your Traffic With Linking

by Cheryl Miller

Published on this site: August 12th, 2006 - See more articles from this month

Linking is an easy way to get quality traffic to your site. Unfortunately many do not uncover the true potential of this cost effective form of marketing. Many just try one form of linking and then give up because they do not see the results they want. There are many ways to link and when done correctly they will also earn you a good rank in the Search Engines.

The most important type of links are back links. These are one-way links that point to you. Google regards these highly and will increase your page rank when they see more of these back links pointing to your site.

The problem is that every web master wants these but you can get them easily by these few methods:

Highly desirable content
Blogging
RSS feeds
Freeware download
Web directories
Article Distribution

All these methods are known as link baiting. This merely means that you are making your site a highly desirable source of information /resources for visitors and other webmasters. When you do this others will link to you and you will get many valuable back links from people linking in to your site.

1. Highly Desirable Content:
   
   You can have some professional articles written for your site. You can get this done at http://Elance.com you can also write some yourself. Make them informative and professional. Put a link to your articles on your navigation bar and allow reprint rights to them, this will allow more viral distribution and links. Always include your bio or resource box with an anchor link. Make an article bank or archive for visitors to look at. Other web site owners will find your articles and recognize them as valuable resources for their visitors and link in to your site. You will get many back links this way.
   
   
2. RSS feeds
   
   Use RSS feeds as sources of information. You can get latest trends and humorous antidotes about your industry. Yahoo news feeds can help you with this.
   
   Look on the business networks and forums to find hot discussion topics you can use as stories for your content
   
   Write a research story on a hot topic of interest in yourindustry
   
   
3. Freeware Download:
   
   Create a free download of something valuable. A freelance programmer can do this for you. Offer this for free in return for web masters linking in to you.
   
   
4. Web Directories:
   
   Submit to the Web Directories. You can look them up on Google. Sometimes they charge a small fee but it will be worth it in the long run.
   
   
5. Article distribution:
   
   Make an anchor link in your resource box for your articles and always allow reprint rights. Submit your articles to all the article directories. Either you can pay for a service or you can do this manually by looking up the directories in Google.

How To Advertise Your Resources And Attract Other Web Masters:

1. RSS feeds and blogging: you can link to your articles and resources with blogs and RSS feeds.
   
   
2. Submit your site to the search engines.
   
   
3. Use PPC and Google Adwords to drive traffic to your website.
   
   
4. By Distributing articles to different publications in your field
   
   
5. Article and ad swapping with other publications

You can also participate in link exchanges and web rings. Toincrease traffic to your website. Although exchanging links is not viewed very highly by the search engines it will still bring good quality traffic. The key to good linking is only linking with quality sites. It does not matter if their page rank is a little lower as long as the site is good. Always link with sites that are complementary to your business and not your competitors or you will end up giving away sales.

When you follow these few points you can easily and cost effectively increase your traffic to your website. When you do this you will not only save money on other expensive advertising you will gain a steady increase in your traffic that will in turn lead to increased sales.

Cheryl Miller is an entrepreneur specializing in niche markets. For more information about magnetic badges and how they can help you promote your business, please visit http://www.badgemags.com Cheryl is also the publisher of the Magnetic Marketer Newsletter http://www.badgemags.com/magnetic_marketer_subscribe.htm