We often hear about the many thousands of locations where you can find
a Wal-Mart, or a Target, or even the remaining K-Marts. But none of these
retail giants can even come close to the Internet.
I remember when many of us first got online circa 1997. There were only
17% of Americans online and most countries around the world had barely
even heard of the World Wide Web.
Within a few short years, Amazon-com had become the biggest bookstore
in history with literally millions of books at their fingertips. eBay
became the largest retail operation in history and the biggest retail
business in the world.
But those giant retailers that the media always points to aren't the real
story. From day one, the Internet was about offering people everywhere
access to products, services, and ideas from everywhere else. The Net
was about customizing.
Instead of going to Wal-Mart and choosing one of the three products they
offered in the category of your choosing, you are able to go online and
choose from just as many products as exist.
Take something like jewelry. Wal-Mart (and I only use them as an example
because they're in practically every community in America) offers a jewelry
area with several hundred items. The Internet gives you quick access to
literally millions of jewelry items.
And because most online stores are largely virtual, their costs are extremely
low. That means while a discount retail store discounts products 20% or
30%, an online store can discount 40% to 70% and more. And they don't
just do that during special sales - online retailers give those kinds
of savings every day.
There was a time when people thought they couldn't judge a product unless
they could hold it in their hand. But today, high resolution photographs,
experiences provided by other shoppers, independent reviews, and more
give shoppers a better chance than ever to find exactly the item they
need - and have total trust that the item will work perfectly for them.
So give yourself a fun online shopping spree today. You'll get products
your neighbors can't find locally, you'll get those products at amazingly
low prices, and you can do it all without leaving the comfort of your
home or office.
Joan Starr is an online retail business owner with http://www.TheProduccStore.com
See her vast selection of jewelry, tools, toys, health items, clothing,
and much more. Prices are 40% to 70% every day! Reach Joan at [email protected]
