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The Home Business Dilemma
by Rami Doleh
Published on this site: April 25th, 2006 - See
more articles from this month
How often do we dream of having our own business? How often
do we day dream about doing this and doing that if we had
our own business?
We would start imagining how we would treat our employees,
our customers, our partners. How we would do it different
than what we are seeing at the workplace of our day job.
After all those positive thoughts our minds start drifting
to the negative side. Why can't we have our own business?
Then the answer would always roam around not having the money
for it. We would think about the risks of losing the security
provided by of our day job. What if that business ate up all
our savings? What will happen to children, the mortgage, the
car loan.etc?
Then a light flashes at the end of the tunnel. Our mind becomes
creative and thinks about starting something small, something
that we can do after work. May be we can start something at
home.
Now we get excited. We roll our sleeves and we start to research
for ideas. After a couple of months of research we get brain
washed about how easy it should be to make a "Six Figure
Income in Few Weeks." It is funny how our brains forgets
that most those ideas that we went through are not true ideas,
but we get stuck with the idea that a home business should
make us Rich..Rich..Rich in no time.
After finding the idea that seems to suit our needs and looks
workable we take out our credit card, pay the fee and start
calling our friends and family and tell them the exciting
news. We think this might also be a clever and indirect way
to encourage them to join the business.
The following day we go to work. Of course there is no way
we can be productive during the day as we are waiting impatiently
to go home and start selling.
We go home, switch on the PC/Laptop put our credit card on
the table and start searching for ways to advertise on the
net. Although planning is at the heart of any business but
we will not get into it here. You can read more about planning
for your business whether it is offline or online business
in our article at the following link:
http://businessfountains.blogspot.com/2006/03/planning-for-failure-ignore-this.html
We go to sleep happy and proud that night while imagining
the flowing money that must be coming in while we are sleeping.
We wake up very early to check what happened. We realize that
no sales were made. We think its ok, it's the first day anyway.
"We have to be realistic," our mind tells us. "Nothing
can happen in one night." We go to work, we make sure
nobody is watching and we take out the piece of paper we had
the site written on and we keep checking if any sales are
happening. Nothing yet.
But the program that we are in is advanced and provides traffic
stats, so we click on the stats link and realize that we had
three clicks since last night. "That is good. This is
not bad at all," we say.
But tonight our friends are coming over, so we cannot work.
Tomorrow we promised some other friends that we will go out
for dinner. Our partner says that we have to go to the movies.
We will realize that each night we have some other priority
that we have to attend to and that business can wait for tomorrow
night.
At the end of the third week we would realize that the business
is not working and this whole idea of home business is not
worth it and it does not deliver what it promises, "Six
Figure Income in Few Days."
Now look what we have done:
- Invested a small amount of money to start a home business.
- Invested some more for advertising.
- Since it is automated then it should do all the work for
us while we go and have fun.
Let us remember what our dream was:
- Have our own business.
- Spend time with our customers, employees and partners
and treat the best way possible
- Basically our business will become our first priority
as it is after all our dream.
What happened?
We said it before, we got brainwashed by the bad ideas. We
remembered that they were bad ideas, but we did not forget
their promise. "Six Figure Income in Few Minutes."
What should we do? We should remember the following:
- A business is a business regardless of the amount of
money you invest. Therefore, you must feel lucky that you
found an idea with a small investment.
- A small investment opportunity should not give you the
excuse to ignore it. Imagine if you have borrowed a large
sum of money to run an offline business, would you still
go to that dinner, that movie or that game?
- An Automated system does not mean it will do all the
work on its own. You have to spend time working the system.
- A home business or an online business does not mean "Six
Figure Income in Few Seconds." It is a business like
any other that needs time to grow.
- You are not an employee anymore, you are the owner, so
don't waste time. Remember if the owner caught you wasting
time you will be fired. Now you are the owner, you might
not get fired, but you will lose the business.
Our last word to home business owners, don't underestimate
your business because it's a low investment. Treat it as if
all your savings and your family's future are at stake.
Rami Doleh - To find the best home based ideas
and opportunities visit: http://www.businessfountains.com
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