The Dirty Little Secrets of Published Authors -
Part II
by Patsi Krakoff and Denise Wakeman

Published on this site: April 5th, 2006 - See
more articles from this month

In Part I of this article, the common excuses would-be authors
have about why they cannot get their book written were identified.
Procrastination is the common denominator. So how can an author
overcome procrastination?
Being curious by nature, we have studied the small percentage
of authors we have worked with who are successful in making
progress, writing on their blogs, organizing their book content,
and who are getting published.
Profile of Successful Authors
Here's the typical intellectual profile of a successfully
published author:
- He/she writes almost daily on a blog.
- S/he frequently writes about what other experts are saying.
- She is meticulous about citing sources.
- He sees the common thread in situations and content,
and how that relates to real people.
- She has a keen eye for synthesizing and summarizing concepts.
- He is able to see the practical application of ideas
in real world situations.
I'm not sure which of these characteristics are the most
important when it comes to turning writers into published
authors.
This is not scientific research but anecdotal in nature, so
perhaps the list is incomplete. Maybe the defining difference
is related to something else not on this list.
When it comes to non-fiction books, most of our authors are
not waiting for contracts from the big publishing houses.
They are going the self-published route or using print-on-demand.
They will use their books as marketing tools, for back-on-the-room
sales, and for creating credibility for their services as
consultants, speakers and other professionals.
It would be easy to say that those writers who post almost
daily on their blog end up with enough content to turn it
into a book after time. But quantity isn't enough,
obviously.
The Defining Edge
I'm inclined to think that writers who can synthesize and
summarize concepts from reliable sources have an edge to completing
a book. Those that can see the practical applications of theories
and ideas to everyday work and life also have an edge.
When an author makes the connection from theoretical, abstract
idea to practical advice for living and working, he or she
speaks to the reader, and what's in it for them. This connection
breeds energy for the writer. When you write to deliver valuable
content to the reader you are no longer thinking about yourself
and your excuses.
The Dirty Little Secret.
Back to the title of this article series, The Dirty Little
Secrets of Published Authors.in my opinion, those who succeed
at finishing their books know that they don't have to know
everything. They use the ideas of other people, look at them
from a fresh perspective, and write in a clear voice that
shows their passion.
Are they original authors? Of course they are. They tell it
like it is, from their point of view.
Those writers who believe that what they have to say is precious,
original, and so important that it has to be perfectly delivered,
will stay mired in procrastination. Who can take a risk to
make an error, when so much ego is wrapped up in their writing?
The pressure is too great, the fear of failure too real.
Those writers who believe that they are simply messengers
who are able to organize and synthesize concepts previously
invented by other experts will have the edge. They will write,
publish, write, publish, and they will be heard and read.

As the The Blog SquadT, Patsi Krakoff and Denise Wakeman
have teamed up to work with professionals to maximize their
marketing strategies by implementing blogs, ezines and ecommerce
tactics. They have co-authored "Build a Better Blog:
The Ultimate Guide for Boosting Your Business with a Professional
Blog." Get The Blog Squad's free 7 Step Mini-course on
how to use a blog to write your book: http://snipurl.com/B2B_Mini


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