Stop Talking and Start Listening!
by Mary Ellen Warner
Published on this site: February 16th, 2006 - See
more articles from this month

If you are talking, you cannot listen. In order to hear what
another person has to say, you have to stop talking and start
listening!
It is necessary for you to recognize the difference between
listening, and waiting for your turn to talk. They are not
the same activity.
Listening is focusing on the other person and giving them
the space they need to share information. Waiting for your
turn to speak is focusing on you!
How do you improve your listening skills after you stop
talking?
First, you have to want to listen. You have to believe the
person speaking has something valuable to say, and that you
will benefit from the information revealed.
Your clients will tell you what they need, if you give them
an opportunity. If you focus on what you believe they need,
you risk sending them on their way without a sale.
Communication is not just about you talking about your product
or service. It is about listening to the concerns of your
customers.
Several years ago my husband and i had decided to downsize
and were in the market for a condo. We visited the model of
a new development that looked very attractive.
The salesman was determined to tell me all about the kitchen
and the wonderful features that were included. My husband
remarked to him that the kitchen was very low on my priority
list and that he was wasting his breath.
What did matter to us was the policy on companion animals
because we had three cats. The agent said he did not know
the policy, but thought the rules allowed only one animal.
He completely dismissed the need and went back to talking
about the kitchen.
We left shortly thereafter and did not bother to return any
calls from the salesman.
We visited another complex the same day that had a real estate
professional who stopped talking and listened!
In order to not waste our time, we decided to ask immediately
about the policy on cats. The agent was well prepared and
knew the answer to an inquiry about companion animals. Cats
and dogs were welcome!
The agent also wanted to tell me about the kitchen. I still
was not very interested, but much more willing to listen since
my top need was met. We purchased the condo and moved in with
all three kitties!
Second, you have to give yourself the space to listen. If
you life is full of clutter, you have neither the time, nor
the energy, to pay attention.
I have assisted hundreds of people to become more organized.
In the process, it has become very obvious to me that poor
management of resources will create barriers to effective
communication.
You cannot listen when your mind is racing. You cannot focus
when you are running late. You cannot give people space to
talk when you have no space of your own!
Is your paperwork a disaster? Do you over-schedule yourself?
Are you buried in clutter? What issue is creating barriers
to your listening ability?
If your first thought is, "I don't have time for this",
consider how successful you are and decide if you are satisfied!
What can you do? There are hundreds of articles and books
on organizing and clutter control. You are sure to find clues
that match your behavior style and provide ideas to make necessary
changes.
Perhaps you need to work with a life coach to design a plan
that will allow you overcome the barriers you are creating.
You have the power to stop talking and start listening! You
have the ability to develop your listening skills! You have
the potential to create space in your life by proper management
of your resources!
Why not begin today?

Mary Ellen Warner, MSA, DTM is a speaker, author and
coach who works with people to overcome barriers to effective
communication. Learn more about Mary Ellen and her new book
"Stand Out in the Crowd! Effective Communication Skills
for the Real Estate Professional" at http://www.marbilwarner.com
or contact her at [email protected].

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