How to Recruit and Retain Diverse Candidates
by Simma Lieberman
Published on this site: February 10th, 2006 - See
more articles from this month

If there is not enough diversity in your employee base or
there is high turnover with certain groups of employees, your
organization will not be able to leverage the power of diversity.
Building diversity in a company through recruiting and retention
is an important step to creating an inclusive workplace. Are
your recruiting efforts doing the following? Here are some
tips to help build diversity in your organization through recruitment:
- Begin to recruit from middle and high schools. Attend
career days and come prepared to discuss the benefits of
working for your organization and your industry.
- Identify stereotypes of people who work in your industry
and develop strategies for changing perceptions i.e. Firefighting
should only be a male occupation.
- Use more inclusive language and visuals in rule books,
orientation, and recruiting materials.
- Create cross-cultural and cross gender mentoring programs
and provide training for mentors.
- Develop relationships with associations and organizations
that are geared toward underrepresented groups.
- Be aware of your own biases and stereotypes and their
impact on the environment.
- Create processes to make people who are different from
you feel welcome and included in your organization.
- Mentor people who are from different cultural or ethnic
backgrounds or gender from you. It will help you become
more comfortable with other people and will help your staff
grow in their careers.
- Incorporate ideas from other cultures to solve problems
and be more innovative.
- Use resources that are already in place and research
what other organizations have done to be successful.
- Provide cross-cultural communication training to help
staff work better together and serve the client population
more effectively.
- Survey and interview staff across demographics to determine
their needs in order to create a strategic plan for retention
and increased recruitment under represented populations.
- Examine your definition of leadership qualities to include
ways in which people who have different thought processes
and communication styles can lead. If you have been hierarchical
in the past, start learning that people with consensus styles can also be effective leaders.
- Conduct exit interviews and identify patterns and themes
if they exist.
- Be willing to change to accommodate and use new ideas
and creativity.

Simma Lieberman helps organizations create environments
where people can do their best work and be successful. She
specializes in Diversity and Inclusion, Diversity Dialogues,
and Eliminating Fear and Self-doubt. Simma is the co-author
with Kate Berardo and George Simons of the book "Putting
Diversity to Work." She can be reached at http://www.simmalieberman.com

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