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Profit From Effective Public Speaking
by Stephen Pope
Published on this site: November 30th, 2005 - See
more articles from this month
Developing and utilizing presentation skills can result in
increased income for you. Here are a few ways that you can
turn your public speaking experience into business profits.
- Free Speeches to Promote Your Business
A lawyer might make a speech to a group of business persons,
free of charge, about the advantages of incorporating their
businesses. This could result in obtaining new clients.
It could also cause existing clients to purchase additional
services, such as incorporations, minute book work, income
tax election filings, and so on.
- Paid Seminars, Workshops and Teleclasses
You could charge admission fees to attend a seminar entitled
"How To Incorporate Yourself Without a Lawyer".
This seminar could detail the considerations and mechanics
of incorporating your own private corporation.
- Sell Information Products
The information presented during a speech or seminar could
form the basis for information products such as books, courses,
special reports or folios, audios, videos, DVDs, electronic
books, and so forth. For example, you could write a book
entitled "How To Incorporate Yourself Without a Lawyer".
Including such products as handouts at your seminar would
increase the value for the attendees (which you could charge
for). Even if you gave a free speech to a group, you could
still receive back-end income from the sale of such information
products.
Obviously, your public speaking skills will be especially
important when producing an audio or video cassette. Your
listeners and viewers will make certain judgments based
on your personal appearance, poise, audience contact, use
of gestures, enthusiasm, how informative the material is,
and many other factors.
Your information products establish your credibility as
an expert, resulting in even more business. As well, you
can market those same information products through mail
order, direct mail, Internet marketing, and other methods.
- Consulting and Other Opportunities
As your reputation as an expert in your specialized field
grows, you will become more in demand. Clients may seek
you out for lucrative speaking engagements. You may be invited
to write magazine articles, consult for large corporations,
act as an expert trial witness, become a syndicated columnist,
et cetera.
Therefore, whether you are a novice or an experienced public
speaker, it pays to increase and utilize your public speaking
skills.
J. Stephen Pope, President of Pope Consulting
Inc., has been helping clients to earn maximum business profits
for over twenty-five years. To learn more about effective
public speaking and other profitable Work at Home Small
Business Ideas, visit
http://www.yenommarketinginc.com/public-speaking.html
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