Adsense, Boost Your Payout 400% No Really
by Andrew Eaton
Published on this site: August 2nd, 2005 - See
more articles from this month
How?
Dead easy.
I implemented this tactic myself recently on one of my sites and
my CTR has gone up 300% and it hasn't been 24hrs yet. Needless
to say I'll be spending sometime making changes to my Adsense ads
across my network of sites.
What is it?
Sorry, can't resist a little intrigue.
It's very simple.
Using the Adsense Leaderboard banner 728 x 90 I added small images/photos
above each ad at 140 x 100.
These photos are broadly related to the ads and draw the eye of
the visitor to the ad. Which the ad alone maybe would not do. Once
the eye is drawn your visitor will be much more likely to read
the ad text below the image and in turn they'll be more inclined
to click.
Google already knows of this tactic and I know a number of people
have approached them via email before implementing the images.
Obviously nobody wants their account suspended. The good news is
Google are fine with it, for now at least. Although a few warnings
have gone out with regard to animated images not being appropriate.
So no Flash or animated gifs!
You can view this in action on one of my sites - http://www.how-to-make-
money-online.info
You can't fail to see it at the top of the page.
Now I hope this is new information to you. If so I know it's going
to be damn useful. And most of all profitable!
The benefit of this over Google's own Adsense 'image ads' is that
you choose the image for one and the basic text ad appeals for
another. As I'm sure you are aware text ads work better than image
ads. Combining them together in this way seems to work btter than
either one of them would alone.
There's also a major boost in the fact that you are able to select
the most relevant image for your site content and current adsense
ads.
Darren Yates is the owner of http://www.how-to-make-money-online.info a
site about Making Money Online and Internet Marketing. Packed with
news, tips, resources and thousands of Internet marketing articles.
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