What about me? Are you asking yourself this question? If not
you should be. Don't wait until you are in crisis mode when
you are losing your job or your business before you think
"what about me?"
Here are a few points to consider. No one is indispensable.
What's your best option to make yourself essential? What would
happen if you lost your job?
Are you expecting a raise this year? How much? What would
happen if you were asked to locate? What would you do if you
suddenly decide you can't stand your job anymore?
Get the picture. Keep these considerations in mind and put
yourself in the forefront of this thought process.
So what about you? Are you waiting for the ax to fall or are
you sitting on the sidelines letting events carry you along?
Are you actively pursuing avenues that will help you manage
your destiny rather than it managing you?
I'm always amazed but the number of colleagues who come out
of the woodwork when they get in trouble. I have been providing
them with a game plan for years, but it has fallen on deaf
ears. When the going gets rough they then call for help.
The best advice I can give is to be proactive. Get a routine
established in self- promotion before it's too late. Plan
a self promotion activity every week so that you constantly
focus on your visibility.
Here are some self promotion ideas for consideration:
Write an article.
Make a speech.
Write a press release.
Enter a competition.
Get an interview.
Start an e-zine.
Get a personal website.
Pick up the phone and call old contacts.
Send out a clever "how are" you card.
Give a testimonial.
Attend a conference.
Does that give you enough ideas? Every week you should schedule
at least one of the above activities. The summer is an ideal
time to get started because work is a little less hectic.
Here's a hint. Use the dog days of summer as a theme. Have
a lot of fun with this one with great cards, funny dog cartoons
and other creative ideas.
FYI: Dog Days is the name for the sultriest period
of summer, from about July 3 to Aug. 11. Named in early times
by observers in countries bordering the Mediterranean, the
period was reckoned as extending from 20 days before to 20
days after the conjunction of Sirius (the dog star) and the
sun.
So happy dog days of self promotion. Get busy because the
next time I hear from you I don't want to learn you have "gone
to the dogs."
JoAnn Hines' specialty is PACKAGING PEOPLE. Whether
you want to be paid more, you just lost your job, or you want
to progress in the one you have, Ms. Hines advice and expertise
can help you transform your personal brand. She can show you
how to package yourself and make your brand a hot commodity.
It's easy once you know the ropes and begin to utilize her
insider's secrets. She shows you step by step how to increase
your visibility, credibility and marketability with easy to
use tutorials and templates.
It is time to get started "Packaging Yourself."
Email me the Chief People Packager @ [email protected]
