Insert a brochure for another product in the first product
package your customer buys from you.
Sell a basic product and tell people for a little more money
they can receive the deluxe edition.
Give your customers a free subscription to your e-zine and
include back end products in each issue.
Charge people extra money to get the reproduction rights.
Send your customers greeting cards at holidays with your back
end product offer included.
Offer your customers a discount if they buy more than one of
the same product.
Include a back end product offer on your online "thank
you" page.
Give people a huge discount to your subscription product if
they subscribe for a longer period of time.
Send your customer a free surprise gift with your back end
product offer included.
Give your customers a discount if they buy over a certain number
of any products.
Publish a back end product offer inside any of the information
products you sell.
Group your products together in package deals to make more
profit form each sale.
Include a back end product offer inside your "customer's
only" online club.
Join someone else's affiliate program and use it as an upsell
or back end product.
Follow-up with your customers to see if they're happy and offer
them another product.
Offer people a free sample of your product and tell them they
will get a discount if they order now.
Send your customers a "thank you" e-mail with a back
end offer attached.
Offer your customers add-on products like gift wrapping, batteries,
imprinting, etc.
Allow your customers the option of signing up to your "future
product offers list".
Explain to people that for extra money, they can extend the
guarantee or warranty of the product.
Quote of the Day:
"It's good to have money and the things that money can b.uy,
but it's good, too, to check up once in a while and make sure you
haven't lost the things that money can't buy." - George Horace
Latimer
Eugenijus Sakalauskas is an established ezine publisher and direct
marketer who specializes in developing new ideas and methods on
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