How to Get Rich One Site at a Time!
by Dan Lok
Published on this site: April 7th, 2005 - See
more articles from this month...
Are you fickle? (Do you even know what "fickle" is?)
According to Merriam-Webster Online, "fickle" is defined
as "given to erratic changeableness."
And when it comes to website success... If you're fickle,
you're in a pickle!
One of the biggest problems that crops up with my clients is that
they always to seem to be too focused on the *NEXT* "big thing"...long
before they've perfected the science of their *CURRENT* big thing
-- their existing website.
As an entrepreneur, you should always be on the lookout for
the next new ideas, the next challenges, the next possibility
for success...but don't be fickle!
Clients say to me, “Dan, what am I doing wrong? I've
got 8 or 9 websites up right now and I am starting 3 more
this month. But I don’t know why am I not making much
money with any ONE of them."
Wake up and smell the coffee, you Fickle Fiend! You're working
on TOO MANY WEBSITES!
I've seen this so often it hurts...instead of putting effort into
making their existing website more compelling, more effective, and
more profitable, Fickle Folks are way too focused on that elusive
"next big thing"...
And when their first website doesn't deliver on the promise,
they don’t ask Why?"... They don't try to fix what
may be broken...
They just change their focus and concentrate on building
another website that they're certain is going to be "the
next big thing."
And when that doesn't work...probably for the same reasons that
Site #1 didn't make any money...they'll start another new site and
another and another in an endless cycle of "no return on too
much investment."
If that's not the fast track to bankrupt-and-out-of-business, I
don't know what is!
As you know, I am a big believer in multiple streams of income.
So, I am not saying you should be have multiple websites.
BUT...make sure your existing website is as strong, solid, and
successful as you can make it before trying to grab the gold ring
and the next "big thing."
Don't take the "fickle" path to the Poor House.
Stay focused on promoting just one website ...and promoting
it effectively! Put on blinders to other distractions and
keep your eye on the prize: making that ONE website as profitable
as possible.
Dan Lok 604-583-4904
"Call me, I answer my own phone."
Dan Lok is known as "The World's #1 Website Conversion
Expert", with a proven track record of selling over $25.7
million dollars of merchandise and services. Dan has resuscitated
copy that was previously in "critical condition"
and helped his clients to double and triple their conversion
rates... some as much as 417%!!! More than 200 websites have
been "Lok-ed" and loaded for Internet action. Go
to: http://www.WebsiteConversionExpert.com
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