7 Super Ways To Use Autoresponders To Increase Your
Sales
by Ken Hill
Published on this site: February 5th, 2004
- Use your autoresponder to publish an ezine.
Autoresponders with
a broadcast feature are a low cost way to create mailing lists that your visitors
can subscribe to including your own ezine that you can use to effectively market
your products.
Concentrate on making your ezine a source of valuable information
for your subscribers and you'll be able to create an ezine that your subscribers
look forward to reading and that increases your sales.
- Make
a sample issue(s) of your ezine available by autoresponder.
Your sample
issue(s) will help you to increase the number of visitors that subscribe to your
publication by showing them firsthand the valuable content that they can expect
from subscribing to your ezine.
In addition, many ezine directories allow
you to submit an autoresponder address where their visitors can obtain a sample
issue of your ezine.
Making a sample issue available to their visitors
can help you to increase the number of their visitors that subscribe to your ezine
by setting your ezine apart from the other publications.
- Use
your autoresponders to deliver email courses to your visitors.
Fill
your courses with information that your new readers can profit from and that stresses
the benefits of owning your product.
If you write articles you could use
these as the basis of your course or even to make up the different parts of your
course.
In addition, you can write a course that answers commonly asked
questions that you get from your visitors, subscribers, or customers.
You
can also use problems that people come to you with to write up a course that increases
your sales by showing your readers how your product can solve their problems.
For
instance, if you wrote a manual on ezine publishing you could write up a course
that shows your readers different ways to promote an ezine, or that shares with
your readers different ways that they can successfully market their products to
their subscribers.
- Use your autoresponders to provide your
visitors with f-ree excerpts of your informational product.
An excellent
way to do this is to make a multipart report.
Your f-ree report could
be excerpts of a single chapter delivered over a number of days or you could use
excerpts of several different chapters of your informational product to make up
your f-ree report.
Creating your report in this way can be very effective
in building up your visitors trust in you and your product and can help you to
close more sales by giving your visitors a taste of the valuable information to
be found in your course, manual, or tutorial.
- Use your autoresponders
to promote your articles.
Make your articles available on your site
by autoresponder along with your publishing guidelines. If you've written lots
of articles, make a master list of your articles available by autoresponder that
lists all of your articles along with their autoresponder addresses.
If
you write articles on a regular basis, increase your profits by making a mailing
list that people can subscribe to that announces when you've written a new article
or articles.
This can provide you with a terrific way to get your articles
published on a regular basis by ezine publishers and webmasters who enjoy your
writing.
If you run an affiliate program, you can further increase the
profit you get from running your list. Tell your subscribers that if they join
your affiliate program that they can earn commissions by publishing your articles
with their new affiliate URLs in your resource box.
This will increase
the number of publishers and webmasters that publish your articles, giving you
more f-ree publicity of your business and more sales of your products.
-
Use your autoresponders to deliver an affiliates only newsletter.
Your
newsletter will give you an easy way to provide your affiliates with tips and
techniques that they can use to successfully promote your products. Your newsletter
will also give you an easy way to announce to your affiliates when you are running
a special sale or promotion.
In addition, you can use your newsletter to
strengthen your top affiliates' loyalty to your program by mentioning them and
their sites in your publication and by featuring what they do to promote your
products.
This will not only help you to show your appreciation for your
top affiliates but will also provide your other affiliates with great examples
of how to successfully market your products.
- Use your autoresponders
to get repeat sales.
Keep in mind that it is much easier sell your
products to people that have bought your products in the past and know that you
offer quality products and service than it is to find new people to buy your products.
Ask
your customers to sign up to be notified when you are running a special customers
only sale or when you are providing them with a special discount and you'll be
able to develop a large customer base that buys your products on a regular basis.
Article (c) by writer, Ken Hill. Increase Your Sales With Unlimited
Follow-Up Autoresponders -- includes easy mailing list management. Plus f-ree
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at: http://www.scstats.com/r.cfm?i=5343
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